About Horizon2Media
Built on Expertise. Driven by Results. Accountable to You.
Horizon2Media brings together 35+ years of combined expertise in data acquisition, SMS marketing, email marketing, and publisher networks — built on the belief that great marketing starts with great data, and ends with results you can actually measure.
Partner With UsOur Story
We Built H2M Because We'd Seen What Bad Marketing Costs.
Horizon2Media didn't start with a pitch deck or a product roadmap. It started with a problem we'd spent careers watching the industry get wrong — and a conviction that it didn't have to be that way. After more than 35 years of combined experience in data acquisition, email marketing, publisher networks, and direct response, the H2M founders had seen every version of what happens when marketing prioritizes volume over quality, speed over compliance, and short-term wins over long-term client relationships. We built H2M to be the answer to all of it.
From the beginning, H2M was built on a single operating principle: you can't build great marketing programs on bad data. Every campaign we've ever run — every SMS send, every email sequence, every publisher placement — begins with data that is verified, consented, and enriched before a single message goes out. That's not a compliance checkbox. It's the foundation of every result we deliver.
That philosophy is what drove us to build Factua — our proprietary data platform that powers H2M's data acquisition programs. Most companies in this space source data from third-party aggregators, resell it with minimal enrichment, and call it a lead. Factua does something different. It captures first-party consumer data on H2M's owned properties, enriches it in real time with behavioral intent signals, and documents consent at the point of capture — creating a pipeline of verified, high-intent prospects rather than a list of recycled contacts. Factua isn't a feature. It's what makes H2M's approach fundamentally different.
Today, H2M operates across four integrated service lines — SMS marketing, email marketing, data acquisition, and publisher networks — with a team that brings deep vertical expertise in staffing, education, financial services, healthcare, insurance, and legal. We work with clients across the growth spectrum, from companies scaling their first performance marketing program to enterprise teams looking for a partner who can manage complexity at volume. In every case, the relationship is the same: we become an extension of your team, not just another vendor on your media plan.
We don't measure success by campaigns launched or messages sent. We measure it by the pipeline we fill, the leads we convert, and the growth we help our clients sustain over time. That accountability — to outcomes, not activity — is the standard every H2M engagement is built on.
Why Choose Us
Six Reasons the Best Performance Marketers Choose H2M.
Proprietary Technology — Factua
Most data and marketing companies operate as resellers — buying from platforms they don't own, running on infrastructure they share with competitors. H2M built Factua, our proprietary data platform, because we believed owned technology was the only way to deliver the data quality our clients deserve. Factua means our capabilities are entirely within our control — and entirely unavailable to anyone else.
The Only Partner With Four Integrated Channels
SMS, email, data acquisition, and publisher networks — most agencies specialize in one. Most platforms handle two. H2M brings all four to every client relationship, which means your pipeline isn't dependent on a single channel, and your data strategy isn't siloed from your outreach strategy. When all four channels share the same data foundation, performance compounds.
Compliance Built Into the Foundation — Not Added On Top
TCPA, CAN-SPAM, HIPAA, A2P 10DLC — compliance in performance marketing is complex, consequential, and evolving. H2M's campaigns are built with regulatory compliance as a structural requirement, not a checklist item. Every opt-in is documented. Every consent record is maintained. Every send is compliant before it leaves the platform. Our clients don't worry about compliance exposure — because we've already handled it.
35+ Years of Combined Expertise — In an Industry That Rewards Experience
Performance marketing is not a discipline where shortcuts pay off. The nuances of deliverability, the evolution of compliance regulation, the behavior of high-intent consumers in each vertical — these are things that take years to understand and longer to master. H2M's team brings more than 35 years of combined experience in data acquisition, email, SMS, and publisher networks. That experience is in every campaign we build.
Deep Vertical Expertise Across Six High-Stakes Industries
Generic marketing strategies don't work in specialized industries. The compliance requirements in healthcare aren't the same as in legal. The conversion behavior in insurance isn't the same as in education. H2M has built vertical-specific expertise in staffing, education, financial services, healthcare, insurance, and legal — with campaign frameworks, audience models, and compliance knowledge refined for each. When you work with H2M, you're not starting from zero.
A Partnership Model — Not a Vendor Relationship
H2M doesn't sell software subscriptions or one-off campaigns. We build ongoing partnerships — becoming an extension of our clients' marketing teams, owning strategy alongside execution, and staying accountable to results over time. That means dedicated strategists, transparent reporting, and a relationship where our growth is directly tied to yours. You don't manage us. You partner with us.
Our Leadership
The People Behind the Platform.
H2M's leadership team brings together decades of expertise across data, technology, compliance, and performance marketing. These are the people building your campaigns, making your strategy decisions, and standing behind every result we deliver.
Kelly Gorfine
CEO, Horizon2Media
Kelly brings extensive leadership experience in data acquisition and digital marketing, driving innovative strategies to grow client businesses through targeted media and email marketing.
Barrington Haye
Chief Marketing Officer
Barrington specializes in developing and executing data-driven marketing campaigns that enhance customer acquisition and engagement across multiple channels.
Brianne Kerlin
Sr. Developer/ Data Analyst
Brianne leverages her expertise in data analysis and software development to optimize marketing performance and provide actionable business insights.
Jed Gravelin
Senior Software Engineer
Lead Engineer at Horizon2Media with 10+ years building web applications in the Martech space.
How We Work
The Principles That Govern Every Campaign We Build.
Data integrity is non-negotiable.
Every decision at H2M starts with the quality of the underlying data. We don't optimize around bad data — we refuse to work with it. Our clients get first-party, consent-verified, intent-enriched records because that's the only kind that produces results worth defending.
Compliance protects everyone.
TCPA violations, CAN-SPAM failures, and data privacy breaches don't just expose our clients — they expose the people on the other end of the message. We take compliance seriously because it's the right thing to do, and because it's the only way to build campaigns that scale without blowing up.
Accountability is the job.
We report on what's actually happening — not what looks good. If a campaign isn't performing, we say so and fix it. If a channel isn't the right fit, we'll tell you before you spend another dollar on it. Transparency isn't a differentiator for us. It's a baseline.
Long-term relationships outlast any single campaign.
The best clients we've ever had are the ones we've worked with for years. That's not a coincidence — it's the result of a partnership model that prioritizes their growth over our short-term revenue. We're built for clients who want a partner, not a vendor.
35+
Years Combined Experience
4
Integrated Marketing Channels Under One Roof
6
High-Stakes Industry Verticals With Deep Specialist Expertise
1
Proprietary Data Platform — Factua — Built Exclusively for H2M Clients
Let's Build Something Together.
Whether you're looking for a single-channel solution or a full-stack marketing partner, H2M brings the technology, data, and experience to get you there. No generic proposals. No cookie-cutter campaigns. Just a strategy built around your goals and a team accountable to your results.
Get Started Today